Customers today expect brands to have a strong internet presence. This includes accessibility to interact with businesses through their websites and social media. Customers reach out and expect prompt answers to their questions and concerns, so brands that don’t have consistent or reliable business internet services won’t have the capacity to provide maximum customer service and engagement.

The modern consumer has also become accustomed to making online purchases directly through their favorite brands. E-commerce continues to grow and has become increasingly important in the global market. According to Statista, retail e-commerce sales will reach an estimated 2.8 billion by the end of 2018.

With these modern requirements, you need to make sure you have consistent internet services available for your organization. Understanding the basics when it comes to signing up for business internet services can help you get the digital access you need for success.

What do I need to do to sign up for business internet services?

To turn on business internet services, you will need to use either a specific business address or provide an EIN. EIN stands for Employer Identification Number and is used by the IRS for tax purposes. To get an EIN, you will need to have a business in the United States or one of the US territories and fill out an application with the IRS.

You can get an EIN immediately if you apply online. If you apply by fax, you will be able to get an answer in about one week by return fax. If you need to apply by mail, then you should anticipate four to five weeks before you receive the number.

What are the differences between personal and business internet?

It is important to realize that there are some differences between business and personal internet. One of the first characteristics you’ll notice is that business internet costs more due to the increased amount of data offered. Generally, business internet will offer clients 8 terabytes of internet a month. To understand how much this is, you should consider that it would take 416 ninety-minute movies on Netflix to hit just 1 terabyte. This higher amount allows your businesses to accommodate the increased demands you will encounter.

When selecting an internet carrier, you also need to consider speed. You need to use your internet regularly throughout the day, without delays or down time, to be available to provide top services to your prospects and customers. This includes maintaining your website, addressing questions and concerns on social media, and filling online orders. You also likely have more than one employee accessing the internet at any given time, putting even further strain on the connection. You may even use the internet to host online services such as webinars, which require even more need for reliable internet.

The internet has become a critical part of running a successful business today. From promoting your organization to providing online services, modern companies cannot skimp on a consistently reliable internet connection. Follow this advice to get started with your business internet services today.